Craft
Zeplin
| Feature | Craft | Zeplin |
|---|---|---|
| Pricing | Free / from $5/mo | Free / from $12/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.6 / 5 | 4.2 / 5 |
| Best For | apple-users, writers, teams, knowledge-workers | design-teams, developers, agencies, product-teams |
| Founded | 2019 | 2014 |
| Block Editor | ✓ | ✗ |
| Nested Pages | ✓ | ✗ |
| Ai Assistant | ✓ | ✗ |
| Collaboration | ✓ | ✗ |
| Sharing | ✓ | ✗ |
| Templates | ✓ | ✗ |
| Design Handoff | ✗ | ✓ |
| Style Guide | ✗ | ✓ |
| Components | ✗ | ✓ |
| Code Snippets | ✗ | ✓ |
| Measurements | ✗ | ✓ |
| Version History | ✗ | ✓ |
✓ Craft Pros
- Stunning native Apple design
- Fast and responsive
- Good sharing and collaboration
- AI assistant included
✗ Craft Cons
- Best on Apple devices
- Limited web version
- Less powerful databases than Notion
✓ Zeplin Pros
- Great handoff tool
- Developer-friendly
- Design system support
- Multi-platform
✗ Zeplin Cons
- Figma reducing need
- Limited design editing
- Fewer updates
The Verdict
Craft is built for apple users and writers, with a focus on block-editor and nested-pages. Zeplin targets design teams and developers and leads with design-handoff and style-guide.
On pricing, Craft is the clear winner for budget-conscious users — starting at $5/mo compared to $12/mo for Zeplin. That $7/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Craft edges out on user ratings (4.6 vs 4.2). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Bottom line: Craft has a slight overall edge — but if great handoff tool matters most to you, Zeplin may still be the right call.