Craft
Mural
| Feature | Craft | Mural |
|---|---|---|
| Pricing | Free / from $5/mo | Free / from $9.99/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.6 / 5 | 4.3 / 5 |
| Best For | apple-users, writers, teams, knowledge-workers | enterprise-teams, facilitators, agile-teams, design-thinking |
| Founded | 2019 | 2011 |
| Block Editor | ✓ | ✗ |
| Nested Pages | ✓ | ✗ |
| Ai Assistant | ✓ | ✗ |
| Collaboration | ✓ | ✗ |
| Sharing | ✓ | ✗ |
| Templates | ✓ | ✓ |
| Digital Whiteboard | ✗ | ✓ |
| Facilitation Tools | ✗ | ✓ |
| Ai Clustering | ✗ | ✓ |
| Voting | ✗ | ✓ |
| Timers | ✗ | ✓ |
| Integrations | ✗ | ✓ |
| Enterprise Security | ✗ | ✓ |
✓ Craft Pros
- Stunning native Apple design
- Fast and responsive
- Good sharing and collaboration
- AI assistant included
✗ Craft Cons
- Best on Apple devices
- Limited web version
- Less powerful databases than Notion
✓ Mural Pros
- Excellent facilitation features for workshops
- Strong enterprise security and compliance
- AI-powered features for clustering and summarizing
- Built-in timer, voting, and icebreaker activities
✗ Mural Cons
- Can feel overwhelming with many features
- Performance issues with very large murals
- More expensive than simpler alternatives
The Verdict
Craft is built for apple users and writers, with a focus on block-editor and nested-pages. Mural targets enterprise teams and facilitators and leads with digital-whiteboard and facilitation-tools.
Pricing is close: Craft starts at $5/mo versus $9.99/mo for Mural — not a deciding factor on its own.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Mural offers broader built-in capabilities (8 features vs 6), while Craft takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Craft has a slight overall edge — but if excellent facilitation features for workshops matters most to you, Mural may still be the right call.