Capsule CRM
Insightly
| Feature | Capsule CRM | Insightly |
|---|---|---|
| Pricing | Free / from $21/mo | Free / from $29/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4 / 5 |
| Best For | small-businesses, freelancers, startups, consultants | growing-businesses, project-based-companies, professional-services, mid-market |
| Founded | 2009 | 2009 |
| Contact Management | ✓ | ✓ |
| Sales Pipeline | ✓ | ✗ |
| Task Management | ✓ | ✗ |
| Email Integration | ✓ | ✗ |
| Custom Fields | ✓ | ✗ |
| Reporting | ✓ | ✓ |
| Pipeline Management | ✗ | ✓ |
| Project Management | ✗ | ✓ |
| Workflow Automation | ✗ | ✓ |
| Email Tracking | ✗ | ✓ |
✓ Capsule CRM Pros
- Clean simple interface
- Good free plan for 2 users
- Strong integrations
- Fast to set up
✗ Capsule CRM Cons
- Limited marketing features
- Basic reporting
- No built-in email campaigns
✓ Insightly Pros
- CRM plus project management
- Good workflow automation
- AppConnect integration platform
- Affordable pricing
✗ Insightly Cons
- Interface feels dated
- Limited marketing features
- Reporting could be stronger
The Verdict
Capsule CRM is built for small businesses and freelancers, with a focus on contact-management and sales-pipeline. Insightly targets growing businesses and project based companies and leads with contact-management and pipeline-management.
On pricing, Capsule CRM is the clear winner for budget-conscious users — starting at $21/mo compared to $29/mo for Insightly. That $8/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Capsule CRM edges out on user ratings (4.4 vs 4). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Bottom line: Capsule CRM has a slight overall edge — but if crm plus project management matters most to you, Insightly may still be the right call.