Bubble
Wix
| Feature | Bubble | Wix |
|---|---|---|
| Pricing | Free / from $32/mo | Free / from $17/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.3 / 5 |
| Best For | non-technical-founders, startups, mvp-builders, agencies, solopreneurs | small-businesses, beginners, restaurants, portfolios, local-businesses |
| Founded | 2012 | 2006 |
| Visual Editor | ✓ | ✗ |
| Database | ✓ | ✗ |
| Workflows | ✓ | ✗ |
| Api Connector | ✓ | ✗ |
| User Auth | ✓ | ✗ |
| Responsive Design | ✓ | ✗ |
| Plugins | ✓ | ✗ |
| Drag Drop Editor | ✗ | ✓ |
| Templates | ✗ | ✓ |
| Ecommerce | ✗ | ✓ |
| Seo | ✗ | ✓ |
| Ai Builder | ✗ | ✓ |
| Booking | ✗ | ✓ |
| Crm | ✗ | ✓ |
✓ Bubble Pros
- Can build genuinely complex applications
- Built-in database and user authentication
- Marketplace of plugins and templates
- API connector for any external service
✗ Bubble Cons
- Steep learning curve for no-code
- Performance can be slow at scale
- Vendor lock-in — hard to migrate away
✓ Wix Pros
- Easiest website builder for beginners
- 900+ designer-made templates
- AI generates entire sites from prompts
- All-in-one (hosting, domain, email)
✗ Wix Cons
- Cannot switch templates after building
- Sites can be slow to load
- Moving away is nearly impossible
The Verdict
Bubble is built for non technical founders and startups, with a focus on visual-editor and database. Wix targets small businesses and beginners and leads with drag-drop-editor and templates.
On pricing, Wix is the clear winner for budget-conscious users — starting at $17/mo compared to $32/mo for Bubble. That $15/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.