Box icon

Box

★★★★ 4.2
VS

Guru

★★★★ 4.4
Feature Box Guru
Pricing Free / from $14/mo Free / from $10/mo
Free Plan ✓ Yes ✓ Yes
Rating 4.2 / 5 4.4 / 5
Best For enterprises, regulated-industries, legal-teams, healthcare-organizations support-teams, sales-teams, hr-teams, growing-companies
Founded 2005 2015
Cloud Storage
File Sharing
Workflow Automation
E Signatures
Compliance
Ai Powered Search
Version History
Granular Permissions
Knowledge Cards
Verification
Ai Search
Browser Extension
Analytics
Integrations

✓ Box Pros

  • Enterprise-grade security and compliance (HIPAA, FedRAMP)
  • Excellent integration ecosystem (1,500+ apps)
  • Advanced workflow automation (Box Relay)
  • Unlimited storage on business plans
  • Box AI for content insights

✗ Box Cons

  • Individual file size limits on lower plans
  • Interface less intuitive than consumer alternatives
  • Can be expensive for small teams

✓ Guru Pros

  • Knowledge verification
  • Browser extension
  • AI-powered search
  • Slack/Teams integration

✗ Guru Cons

  • Unwieldy at scale
  • Verification overhead
  • Limited formatting

The Verdict

Box is built for enterprises and regulated industries, with a focus on cloud-storage and file-sharing. Guru targets support teams and sales teams and leads with knowledge-cards and verification.

Pricing is close: Guru starts at $10/mo versus $14/mo for Box — not a deciding factor on its own.

Both offer free plans, so you can test each with your real workflow before committing to a subscription.

Feature-wise, Box offers broader built-in capabilities (8 features vs 6), while Guru takes a more focused approach — which can mean a simpler, faster onboarding experience.

This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.

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