BoomTown
Redfin
| Feature | BoomTown | Redfin |
|---|---|---|
| Pricing | From $750/mo | Free / from $1.5/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.2 / 5 | 4.2 / 5 |
| Best For | real-estate-teams, top-producing-agents, brokerages, large-teams | home-buyers, home-sellers, cost-conscious-sellers, data-driven-buyers |
| Founded | 2006 | 2004 |
| Lead Generation | ✓ | ✗ |
| Predictive Crm | ✓ | ✗ |
| Idx Websites | ✓ | ✗ |
| Automated Nurturing | ✓ | ✗ |
| Success Assurance | ✓ | ✗ |
| Reporting | ✓ | ✗ |
| Property Search | ✗ | ✓ |
| Home Valuations | ✗ | ✓ |
| Agent Services | ✗ | ✓ |
| Market Insights | ✗ | ✓ |
| 3d Walkthroughs | ✗ | ✓ |
| Offer Tracking | ✗ | ✓ |
| Neighborhood Data | ✗ | ✓ |
✓ BoomTown Pros
- Excellent lead generation
- Predictive CRM scoring
- IDX website included
- Proven ROI for teams
✗ BoomTown Cons
- Very expensive monthly cost
- Long-term contracts
- Best for teams not solo agents
✓ Redfin Pros
- Lower listing fees than traditional brokerages (1-1.5%)
- Highly accurate home value estimates (Redfin Estimate)
- Salaried agents incentivized by customer satisfaction
- Fast and accurate listing updates from MLS
✗ Redfin Cons
- Agent availability limited in some areas
- Less personalized service than traditional agents
- Not available in all markets
The Verdict
BoomTown is built for real estate teams and top producing agents, with a focus on lead-generation and predictive-crm. Redfin targets home buyers and home sellers and leads with property-search and home-valuations.
On pricing, Redfin is the clear winner for budget-conscious users — starting at $1.5/mo compared to $750/mo for BoomTown. That $748.5/mo difference adds up quickly for growing teams.
Redfin has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. BoomTown requires a paid subscription from day one.
Feature-wise, Redfin offers broader built-in capabilities (7 features vs 6), while BoomTown takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.