beehiiv
Loops
| Feature | beehiiv | Loops |
|---|---|---|
| Pricing | Free / from $39/mo | Free / from $49/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.6 / 5 | 4.4 / 5 |
| Best For | newsletter-writers, media-companies, solopreneurs, content-creators | saas-companies, developers, product-teams, startups |
| Founded | 2021 | 2022 |
| Newsletter Editor | ✓ | ✗ |
| Ad Network | ✓ | ✗ |
| Referral Program | ✓ | ✗ |
| Web Hosting | ✓ | ✗ |
| Analytics | ✓ | ✓ |
| Segmentation | ✓ | ✗ |
| Recommendations | ✓ | ✗ |
| Event Triggers | ✗ | ✓ |
| Email Editor | ✗ | ✓ |
| Automation | ✗ | ✓ |
| Api | ✗ | ✓ |
| Contact Management | ✗ | ✓ |
✓ beehiiv Pros
- Built specifically for newsletters
- Ad network for monetization
- Referral program built-in
- Beautiful web hosting for newsletter archives
✗ beehiiv Cons
- Less suitable for e-commerce email
- Automations less mature than Mailchimp
- Free tier limited to 2,500 subscribers
✓ Loops Pros
- Built for SaaS specifically
- Event-triggered automation
- Clean modern interface
- Good developer tools
✗ Loops Cons
- Limited to transactional/product emails
- Newer platform less proven
- Fewer templates than Mailchimp
The Verdict
beehiiv is built for newsletter writers and media companies, with a focus on newsletter-editor and ad-network. Loops targets saas companies and developers and leads with event-triggers and email-editor.
On pricing, beehiiv is the clear winner for budget-conscious users — starting at $39/mo compared to $49/mo for Loops. That $10/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, beehiiv offers broader built-in capabilities (7 features vs 6), while Loops takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.