Apollo.io
Superhuman
| Feature | Apollo.io | Superhuman |
|---|---|---|
| Pricing | Free / from $49/mo | From $25/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.4 / 5 | 4.6 / 5 |
| Best For | sales-teams, startups, recruiters, agencies, b2b-companies | executives, sales-professionals, founders, high-volume-emailers |
| Founded | 2015 | 2014 |
| Contact Database | ✓ | ✗ |
| Email Sequences | ✓ | ✗ |
| Linkedin Integration | ✓ | ✗ |
| Dialer | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Lead Scoring | ✓ | ✗ |
| Enrichment | ✓ | ✗ |
| Keyboard Shortcuts | ✗ | ✓ |
| Ai Triage | ✗ | ✓ |
| Read Statuses | ✗ | ✓ |
| Split Inbox | ✗ | ✓ |
| Snippets | ✗ | ✓ |
| Scheduled Send | ✗ | ✓ |
| Undo Send | ✗ | ✓ |
✓ Apollo.io Pros
- 275M+ verified contacts database
- Email sequences with A/B testing
- Free tier with 10,000 credits/month
- LinkedIn integration for prospecting
✗ Apollo.io Cons
- Data accuracy varies by region
- Email deliverability can suffer at scale
- Learning curve for sequence optimization
✓ Superhuman Pros
- Fastest email client with sub-100ms interactions
- AI triage auto-prioritizes and summarizes emails
- Split inbox and snippets for efficient workflows
- Read statuses show when emails are opened
✗ Superhuman Cons
- Expensive at $25-33/month per user
- No free plan or trial without invite
- Gmail and Outlook only (no other providers)
The Verdict
Apollo.io is built for sales teams and startups, with a focus on contact-database and email-sequences. Superhuman targets executives and sales professionals and leads with keyboard-shortcuts and ai-triage.
On pricing, Superhuman is the clear winner for budget-conscious users — starting at $25/mo compared to $49/mo for Apollo.io. That $24/mo difference adds up quickly for growing teams.
Apollo.io has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Superhuman requires a paid subscription from day one.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.