Amplitude
Majestic
| Feature | Amplitude | Majestic |
|---|---|---|
| Pricing | Free / from $49/mo | Free / from $49.99/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.1 / 5 |
| Best For | product-teams, growth-teams, data-analysts, saas-companies | link-builders, seo-professionals, agencies, enterprise-seo |
| Founded | 2012 | 2004 |
| Event Analytics | ✓ | ✗ |
| Cohort Analysis | ✓ | ✗ |
| Funnels | ✓ | ✗ |
| Retention | ✓ | ✗ |
| Experimentation | ✓ | ✗ |
| Session Replay | ✓ | ✗ |
| Cdp | ✓ | ✗ |
| Site Explorer | ✗ | ✓ |
| Trust Flow | ✗ | ✓ |
| Citation Flow | ✗ | ✓ |
| Backlink History | ✗ | ✓ |
| Bulk Backlink Checker | ✗ | ✓ |
| Topical Trust Flow | ✗ | ✓ |
✓ Amplitude Pros
- Powerful behavioral cohort analysis
- Free tier generous (50K monthly tracked users)
- Built-in experimentation (A/B testing)
- Excellent for product-led growth metrics
✗ Amplitude Cons
- Complex event taxonomy required upfront
- Expensive at scale beyond free tier
- Steep learning curve for non-analysts
✓ Majestic Pros
- Largest backlink database available
- Unique Trust Flow metric
- Historical index going back years
- Powerful bulk analysis
✗ Majestic Cons
- Focused only on links (no keyword research)
- Steep learning curve
- Expensive API access
The Verdict
Amplitude is built for product teams and growth teams, with a focus on event-analytics and cohort-analysis. Majestic targets link builders and seo professionals and leads with site-explorer and trust-flow.
Both tools come in at similar price points ($49/mo for Amplitude, $49.99/mo for Majestic), so pricing won't make the decision for you.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Amplitude edges out on user ratings (4.4 vs 4.1). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Feature-wise, Amplitude offers broader built-in capabilities (7 features vs 6), while Majestic takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Amplitude has a slight overall edge — but if largest backlink database available matters most to you, Majestic may still be the right call.