Amplitude
Grafana
| Feature | ||
|---|---|---|
| Pricing | Free / from $49/mo | Free / from $29/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.6 / 5 |
| Best For | product-teams, growth-teams, data-analysts, saas-companies | devops-teams, sre-teams, data-engineers, iot-monitoring |
| Founded | 2012 | 2014 |
| Event Analytics | ✓ | ✗ |
| Cohort Analysis | ✓ | ✗ |
| Funnels | ✓ | ✗ |
| Retention | ✓ | ✗ |
| Experimentation | ✓ | ✗ |
| Session Replay | ✓ | ✗ |
| Cdp | ✓ | ✗ |
| Dashboards | ✗ | ✓ |
| Data Sources | ✗ | ✓ |
| Alerting | ✗ | ✓ |
| Annotations | ✗ | ✓ |
| Plugins | ✗ | ✓ |
| Loki Logs | ✗ | ✓ |
| Tempo Traces | ✗ | ✓ |
| Mimir Metrics | ✗ | ✓ |
✓ Amplitude Pros
- Powerful behavioral cohort analysis
- Free tier generous (50K monthly tracked users)
- Built-in experimentation (A/B testing)
- Excellent for product-led growth metrics
✗ Amplitude Cons
- Complex event taxonomy required upfront
- Expensive at scale beyond free tier
- Steep learning curve for non-analysts
✓ Grafana Pros
- Connects to virtually any data source
- Beautiful and highly customizable dashboards
- Open-source with massive community
- Grafana Cloud includes Loki, Tempo, and Mimir
- Alerting across all data sources
✗ Grafana Cons
- Self-hosting requires DevOps expertise
- Dashboard creation has a learning curve
- Plugin quality varies
The Verdict
Amplitude is built for product teams and growth teams, with a focus on event-analytics and cohort-analysis. Grafana targets devops teams and sre teams and leads with dashboards and data-sources.
On pricing, Grafana is the clear winner for budget-conscious users — starting at $29/mo compared to $49/mo for Amplitude. That $20/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Grafana offers broader built-in capabilities (8 features vs 7), while Amplitude takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.