Agile CRM
Klaviyo
| Feature | Agile CRM | Klaviyo |
|---|---|---|
| Pricing | Free / from $14.99/mo | Free / from $20/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 3.9 / 5 | 4.5 / 5 |
| Best For | small-businesses, startups, sales-teams, solopreneurs | ecommerce, shopify-stores, dtc-brands, online-retailers |
| Founded | 2013 | 2012 |
| Contact Management | ✓ | ✗ |
| Email Campaigns | ✓ | ✓ |
| Telephony | ✓ | ✗ |
| Landing Pages | ✓ | ✗ |
| Helpdesk | ✓ | ✗ |
| Social Monitoring | ✓ | ✗ |
| Sms Marketing | ✗ | ✓ |
| Flows | ✗ | ✓ |
| Segmentation | ✗ | ✓ |
| Analytics | ✗ | ✓ |
| Ai Content | ✗ | ✓ |
✓ Agile CRM Pros
- All-in-one platform
- Good free tier for 10 users
- Affordable paid plans
- Built-in telephony
✗ Agile CRM Cons
- Interface feels outdated
- Email deliverability issues reported
- Limited customer support
✓ Klaviyo Pros
- Deep e-commerce integration
- Powerful segmentation
- Revenue attribution
- Great flows
✗ Klaviyo Cons
- Gets expensive with list size
- Complex for beginners
- SMS extra cost
The Verdict
Agile CRM is built for small businesses and startups, with a focus on contact-management and email-campaigns. Klaviyo targets ecommerce and shopify stores and leads with email-campaigns and sms-marketing.
On pricing, Agile CRM is the clear winner for budget-conscious users — starting at $14.99/mo compared to $20/mo for Klaviyo. That $5.01/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Klaviyo edges out on user ratings (4.5 vs 3.9). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Bottom line: Klaviyo has a slight overall edge — but if all-in-one platform matters most to you, Agile CRM may still be the right call.