Agile CRM
Clay
| Feature | Agile CRM | Clay |
|---|---|---|
| Pricing | Free / from $14.99/mo | Free / from $149/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 3.9 / 5 | 4.5 / 5 |
| Best For | small-businesses, startups, sales-teams, solopreneurs | growth-teams, revenue-operations, sdrs, agencies |
| Founded | 2013 | 2017 |
| Contact Management | ✓ | ✗ |
| Email Campaigns | ✓ | ✗ |
| Telephony | ✓ | ✗ |
| Landing Pages | ✓ | ✗ |
| Helpdesk | ✓ | ✗ |
| Social Monitoring | ✓ | ✗ |
| Data Enrichment | ✗ | ✓ |
| Ai Messaging | ✗ | ✓ |
| Waterfall Lookups | ✗ | ✓ |
| Integrations | ✗ | ✓ |
| Automated Workflows | ✗ | ✓ |
| Lead Scoring | ✗ | ✓ |
✓ Agile CRM Pros
- All-in-one platform
- Good free tier for 10 users
- Affordable paid plans
- Built-in telephony
✗ Agile CRM Cons
- Interface feels outdated
- Email deliverability issues reported
- Limited customer support
✓ Clay Pros
- 75+ data enrichment sources
- AI message personalization
- Powerful waterfall enrichment
- Flexible workflows
✗ Clay Cons
- Expensive for small teams
- Learning curve for setup
- Credit consumption fast
The Verdict
Agile CRM is built for small businesses and startups, with a focus on contact-management and email-campaigns. Clay targets growth teams and revenue operations and leads with data-enrichment and ai-messaging.
On pricing, Agile CRM is the clear winner for budget-conscious users — starting at $14.99/mo compared to $149/mo for Clay. That $134.01/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Clay edges out on user ratings (4.5 vs 3.9). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Bottom line: Clay has a slight overall edge — but if all-in-one platform matters most to you, Agile CRM may still be the right call.